The Device Formula Book
A device is never the analysis. The effect and meaning are. Thirty-five pages of repeatable formulas for naming a writer's choice precisely, zooming into the exact word, and explaining what it does to the reader.
- The Golden Rule: a device is never the analysis. The effect and meaning are.
- The Master Formula: Identify, Zoom, Effect + Why.
- The Effect Ladder: immediate, specific, why, meaning, purpose.
- Lexical, imagery, rhetorical, sound, sentence, punctuation and structural toolkits.
- Copy-ready analysis stems, a six-line exam paragraph, and a device analysis checklist.

